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Palo
Alto, CA., October 31, 2003
Moving
to capitalize on the exploding automotive entertainment electronics
market, Digital Video Systems, Inc. (Nasdaq: DVID - News), a leading
pioneer of DVD technologies, will introduce its new line of car
DVD products at the SEMA 2003 Expo in Las Vegas, November 4-7.
Manufactured by the Company's subsidiary, DVS Korea (DVSK), featured
products include portable as well as in-dash DVD players and the
VXD 2000 in-dash Car DVD/CD/MP3/AM/FM receiver which combines the
features of a car DVD player and AM/FM radio. "SEMA is
a key show for us," stated DVS CEO, Douglas T. Watson. "We
have been looking forward to the North American launch of new higher-margin
products and I feel confident our advanced DVD players will establish
themselves as preferred systems in the marketplace."
"Some of the advanced features of the DVS line of automotive
DVD units, depending on the model," Watson explained. "Include
flexible mounting at any angle, superior shock resistance and patented
error correction, multiple media capability (8 cm as well as the
standard 12 cm discs), ability to read the full range of DVD, CD,
and MP3 formats, slot-in loading, and support for several types
of input/output connections."
Renowned as the world's premier automotive specialty products trade
event, the SEMA (Specialty Equipment Market Association) trade show
is expected to draw over 113,000 attendees including over 40,000
domestic and international buyers and will unite thousands of leading
industry reps and buyers from over 100 countries looking over thousands
of state-of-the-art products in two million square feet of exhibits.
"The SEMA show represents a major turning point for DVS and
DVSK," stated DVS America -- Sales & Marketing Division
President Shaun Kang. "Historically, we have focused on OEM
customers for our DVD loaders, the core component of DVD players,
and which contain all the high precision engineering, laser optics,
electro-mechanics, electronics and software technologies."
"But now, with our new DVD automotive products, we are combining
our proprietary DVS technologies with our proven manufacturing expertise
to produce feature-rich DVD players with high quality and performance,
at competitive prices, under the DVS brand name."
"The SEMA Show is a superb opportunity to demonstrate our DVD
products to automotive after-market buyers while reinforcing the
DVS brand name with consumers," Kang concluded.
The DVS products and team may be found in SEMA Booth #20809
of the New Products Showcase area in the Central Hall of the
Las Vegas Convention Center.
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About
DVS
Established in 1992, DVS is a publicly held company specializing
in the development and application of digital video technologies
enabling the convergence of data, digital audio, digital video and
high-end graphics. DVS is headquartered in Palo Alto, California,
with subsidiaries and branch offices in South Korea, China and India.
About Korea
DVS Korea Co., Ltd. was established in 1998 following the acquisition
by DVS of the DVD operations of Hyundai Electronics. Assets acquired
included the management and R&D team, manufacturing equipment
and capabilities, patents, and a perpetual, worldwide, royalty-free,
exclusive license to all DVD-related intellectual properties of
Hyundai Electronics. In 2002, DVS Korea began trading on the Korean
Stock Exchange (KOSDAQ) as DVS. DVS Korea is currently a leading
provider in the worldwide external DVD loader market with an estimated
20% market share.
Safe
Harbor Statement under the Private Securities Litigation Reform
Act of 1995
Any statements made in this release that are not historical facts
contain forward-looking information that involves risks and uncertainties.
These forward-looking statements include, but are not limited to,
statements regarding the strategic direction of DVS and DVS Korea,
DVS's new products, sales and marketing initiatives, product quality
and features, research and development efforts, expected margins,
profitability and its market position. Important factors that may
cause actual results to differ include, but are not limited to,
the timely availability of components, sufficiency of working capital,
the impact of competitive products and services, the company's ability
to manage growth and acquisitions of technology or businesses, the
effect of economic and business conditions, and other risks detailed
from time to time in the company's filings with the Securities and
Exchange Commission. Digital Video Systems, Inc. assumes no obligation
to update these forward- looking statements, and does not intend
to do so.
For
additional information please contact:
Digital Video Systems, Inc.
430 Cambridge Ave., Suite 110, Palo Alto, CA 94306
Tel: 650.322.8108
Fax:650.322.8109
DVS
Contact:
Larissa Licea
Office: 650.322.8108 X 106
Cell: 408-712-4165
E-Mail:
ir@dvsystems.com
Investor Relations Contact:
Sean Collins, Partner
CCG Investor Relations
15300 Ventura Blvd, Suite 303
Sherman Oaks, CA 91403
Office: 818. 789.0100 X 202
E-Mail:
sean.collins@ccgir.com
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